Regulation of Search Engine Marketing and SEO?
The Time Has Come To Regulate Search Engine Marketing And SEO
If your work or business depends on Search (which is almost everyone) then have a read of the above article. It just goes to show that there may be something in what he says and it backs up what I have been saying about Google for a while now. Google are not bad (no worse than any other company out there to make money) its just that they have too much of a hold on commerce on the internet. Microsoft did (and does) hold a monopoly on OS’s etc but we don’t actually need their software to conduct business (in the strictess sense). You can get other software that does the same job. Google though is the gateway of the internet for the majority of users and through their dominance of search and paid listings they basically have the power to do what they want and guide users in whichever way they see fit. They also have the power to punish those players that do not play by their rules – I am not saying that they do this but they are certainly in a position to be able to. Anyway, read it and see what you think.
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